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YouGov plc (YOU LN)

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Analysis
Consumer Discretionary • United Kingdom
YouGov plc provides online market research services in the United Kingdom, the United States, Germany, the Nordic countries, the Middle East, France, and Asia Pacific. The company offers quantitative services, such as brand tracking, brand health and equity studies, usage and attitude studies, consumer/market segmentation, concept/pack testing and evaluation, price evaluation, mystery shopping, customer satisfaction, media studies, opinion and social polling, and choice-based conjoint research services; and qualitative research services comprising target audience understanding, category exploration, brand equity and positioning, shopper research/retail strategy, concept development and evaluation, and communications development and evaluation services. It also provides data products, including YouGov BrandIndex, a daily brand perception tracker; YouGov Profiles, a planning and segmentation tool; YouGov Pulse, a real-time online behaviour tracker; and YouGov Reports, which offers market intelligence reports and sector trackers, as well as offers Omnibus that runs surveys to find people?s opinions, attitudes, and behaviors. In addition, the company is involved in the rating agency and software development businesses. YouGov plc was founded in 2000 and is based in London, United Kingdom.
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bullish•YouGov plc
•28 Mar 2018 16:13•Issuer-paid

YouGov - Strategy reaping rewards

YouGov’s strategy to focus on its scalable products and services is paying back handsomely in revenue growth and margin improvement. Margin is...

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bullish•YouGov plc
•11 Dec 2017 21:13•Issuer-paid

YouGov - All about the data

YouGov has a strong growth record and its investment in building its data-driven products and services is steadily improving its earnings’ quality....

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bullish•YouGov plc
•16 Oct 2017 15:33•Issuer-paid

Positive branding

YouGov is continuing to deliver on its growth strategy, with FY17 revenues up 21% y-o-y (9% in constant currency). Data products and services now...

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bullish•YouGov plc
•07 Aug 2017 16:57•Issuer-paid

Moving up margins

YouGov’s FY17 year-end trading update confirms that positive trading momentum continued in the second half for Data Products and Services. Results...

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bullish•YouGov plc
•30 Mar 2017 21:16•Issuer-paid

High-profile profiles

YouGov continues to deliver growth well ahead of the market as investment in its scalable Data Products and Services pays back in profits and in...

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