Asian Equities Analyst, Logistics & Transport, Tracking Traffic

Daniel Hellberg

Asian Equities Analyst, Logistics & Transport

Tracking Traffic

Focusing on Asian logistics, transportation, and travel companies

Equity Capital Markets

<ul>
<li>Over the last 25 months, there's been a steady stream of bad news for DTC platform SHEIN</li>
<li>The latest challenges: US tariff chaos &amp; Amazon's launch of its competing platform, Haul 
</li>
<li>Tariff changes &amp; growth of Haul could mean SHEIN IPO gets done at fraction of 2023 valuation</li>
</ul>


Over the last 25 months, there's been a steady stream of bad news for DTC platform SHEIN
The latest challenges: US tariff chaos &amp; Amazon's launch of its competing platform, Haul 

Tariff changes &amp; growth of Haul could mean SHEIN IPO gets done at fraction of 2023 valuation


It's Been a Tough Two+ Years for SHEIN & Its Investors, & Things Don't Get Easier From Here

Equity Analyst - Asia Consumer Sector, Investory

Devi Subhakesan

Equity Analyst - Asia Consumer Sector

ASIA CONSUMER: INSIGHTS AND INVESTMENT IDEAS

Investory

Investory is a Singapore-based boutique independent equity research firm founded in January 2017 with a primary focus on consumption themes across Asia-Pacific.

We aim to generate investible ideas based on consumption trends and outlook. We screen our ideas on several parameters - product potential, long-term growth and management commitment being the most critical.  We follow a fundamental analysis approach in our stock selection process and are not restricted by market cap.

We aspire to grow into a leading source of unbiased research, free of conflict of interest, for investors yearning for independent and disciplined analysis. 

We also undertake bespoke research mandates to support our Institutional clients’ investment needs.

Our team comprises of professionals with extensive experience in the Asian equity markets, in areas ranging from research, servicing institutional clients and investment management.

Event-Driven

<ul>
<li>
<a href="https://www.smartkarma.com/entities/zoetop-business-co-ltd-shein" target="_blank" data-smartkarma-citation="entities:33536:1" rel="noopener">SHEIN (1895674D HK)</a> returns to India after a five-year hiatus under a license agreement with <a href="https://www.smartkarma.com/entities/reliance-industries-ltd" target="_blank" data-smartkarma-citation="entities:198:1" rel="noopener">Reliance Industries (RIL IN)</a> owned Reliance Retail ltd.</li>
<li>India's vast, untapped market for fast fashion, driven by a large and growing young population, rising disposable incomes, and increased e-commerce penetration presents an attractive growth opportunity for Shein.</li>
<li>Shein faces growing challenges in the US due to new trade restrictions. Its partnership with Reliance could serve as a strategic move to develop alternative supply chains outside China.</li>
</ul>



SHEIN (1895674D HK) returns to India after a five-year hiatus under a license agreement with Reliance Industries (RIL IN) owned Reliance Retail ltd.
India's vast, untapped market for fast fashion, driven by a large and growing young population, rising disposable incomes, and increased e-commerce penetration presents an attractive growth opportunity for Shein.
Shein faces growing challenges in the US due to new trade restrictions. Its partnership with Reliance could serve as a strategic move to develop alternative supply chains outside China.


SHEIN: Back in India in Alliance with Reliance, Amid Woes in the West

<ul>
<li>By executive order, President Trump suspended section 321 ("de minimis") imports on Feb 4th</li>
<li>Direct-To-Consumer imports valued at &lt; US$800 may no longer enter the US duty-free</li>
<li>Added cost and new paperwork burden (both borne by US consumers) to hit SHEIN, Temu</li>
</ul>


By executive order, President Trump suspended section 321 ("de minimis") imports on Feb 4th
Direct-To-Consumer imports valued at &lt; US$800 may no longer enter the US duty-free
Added cost and new paperwork burden (both borne by US consumers) to hit SHEIN, Temu


Trump Admin's Tariff Headlines Obscure Suspension Of "De Minimis" Rule | Big Impact on SHEIN, Temu

<ul>
<li>SHEIN's general counsel frustrated UK lawmakers by refusing to answer certain questions</li>
<li>It's the latest in a series of potential obstacles that could derail a planned London IPO</li>
<li>Add growing concerns over cotton supply chain &amp; new threat from Amazon to existing risks</li>
</ul>


SHEIN's general counsel frustrated UK lawmakers by refusing to answer certain questions
It's the latest in a series of potential obstacles that could derail a planned London IPO
Add growing concerns over cotton supply chain &amp; new threat from Amazon to existing risks


Poor Performance Before UK Lawmakers Is SHEIN's Latest Stumble on Journey To London (Or HK?) IPO

<ul>
<li>2024 ECM offerings in the Greater China logistics &amp; transport segment included TS Lines (in Hong Kong), SF Holding(Hong Kong), and BingEx (US)</li>
<li>Generally, recent share offerings in the segment have not performed well at all</li>
<li>Looking to 2025, we see several deals, including SHEIN and a possible Didi return</li>
</ul>


2024 ECM offerings in the Greater China logistics &amp; transport segment included TS Lines (in Hong Kong), SF Holding(Hong Kong), and BingEx (US)
Generally, recent share offerings in the segment have not performed well at all
Looking to 2025, we see several deals, including SHEIN and a possible Didi return


2024 Greater China Logistics & Transport ECM Review & A Look at Potential 2025 Deals

Hong Kong

Zoetop Business Co., Limited, doing business as SHEIN, operates as a fashion e-commerce platform. The Company focuses on women's wear, men's apparel, children's clothes, accessories, shoes, bags, and other fashion items. SHEIN serves clients worldwide.

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SHEIN (1895674D HK)

It's Been a Tough Two+ Years for SHEIN & Its Investors, & Things Don't Get Easier From Here

Over the past two+ years, SHEIN has faced a deluge of developments that threaten its future growth and profitability, especially in the US.

Tracking Traffic

SHEIN: Back in India in Alliance with Reliance, Amid Woes in the West

Shein returns to India after a 5-year hiatus with Reliance Retail partnership, eyeing growth in fast fashion market amid US trade challenges.

Devi Subhakesan

Trump Admin's Tariff Headlines Obscure Suspension Of "De Minimis" Rule | Big Impact on SHEIN, Temu

With higher tariff rates grabbing headlines, it seems few noticed that the Trump administration suspended US "de minimis" import rules, as well....

Tracking Traffic

Poor Performance Before UK Lawmakers Is SHEIN's Latest Stumble on Journey To London (Or HK?) IPO

Sharp questions about SHEIN's supply chains and a competing product from US ecomm giant Amazon should be added to the growing list of challenges...

Tracking Traffic

2024 Greater China Logistics & Transport ECM Review & A Look at Potential 2025 Deals

After 2024 began with raised expectations, actual ECM activity in the Greater China logistics & transportation space disappointed. But there are a...

Tracking Traffic

Price Gauge

52-week Range

Market Cap (USDm)

P/E

Dividend (Yield)

It's Been a Tough Two+ Years for SHEIN & Its Investors, & Things Don't Get Easier From Here

Over the past two+ years, SHEIN has faced a deluge of developments that threaten its future growth and profitability, especially in the US.

Tracking Traffic

SHEIN: Back in India in Alliance with Reliance, Amid Woes in the West

​Shein returns to India after a 5-year hiatus with Reliance Retail partnership, eyeing growth in fast fashion market amid US trade challenges.

Devi Subhakesan

Trump Admin's Tariff Headlines Obscure Suspension Of "De Minimis" Rule | Big Impact on SHEIN, Temu

With higher tariff rates grabbing headlines, it seems few noticed that the Trump administration suspended US "de minimis" import rules, as well....

Tracking Traffic

Poor Performance Before UK Lawmakers Is SHEIN's Latest Stumble on Journey To London (Or HK?) IPO

Sharp questions about SHEIN's supply chains and a competing product from US ecomm giant Amazon should be added to the growing list of challenges...

Tracking Traffic

2024 Greater China Logistics & Transport ECM Review & A Look at Potential 2025 Deals

After 2024 began with raised expectations, actual ECM activity in the Greater China logistics & transportation space disappointed. But there are a...

Tracking Traffic

Shein returns to India after a 5-year hiatus with Reliance Retail partnership, eyeing growth in fast fashion market amid US trade challenges.