Research from Water Tower Research, Water Tower Research

Water Tower Research

Water Tower Research is a leading equity research firm that provides research on micro, small and mid cap companies.

Water Tower Research was founded by Wall Street veterans after witnessing a fundamental shift in the investment research industry with the result being a declining knowledge base among investors, a lack of awareness and a shrinking pool of fundamental research being conducted on companies across the small-cap and micro-cap spectrum. The same issues are now increasingly occurring in the mid-cap space. This sea change within the investment community is impacting not only the companies themselves but also current shareholders and potential investors. With significantly less active sell-side sponsorship by Wall Street, a substantial information gap has developed between companies and various constituents in the financial community. The net result is fewer channels for insight and information to flow between companies and investors.

Research from Water Tower Research

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<ul><li>We attended the Herbalife North America Extravaganza held in late July in Arlington, Texas, which is a large, in-person annual distributor event.</li><li>The highlight of the event was the reveal of the beta version of company’s new Pro2col™ health and wellness digital platform, providing greater insight into HLF’s next evolution into its vision of becoming the world’s premier health and wellness company, community, and platform.</li><li>The launch of Pro2col should be as impactful to Herbalife 3.0 as the launch of the Formula 1 Healthy Meal product line under the weight management category was to Herbalife 1.0 and the expansion into the adjacent active and lifestyle nutrition categories, particularly sports nutrition with the Herbalife24® product line, was to Herbalife 2.0.</li></ul>

We attended the Herbalife North America Extravaganza held in late July in Arlington, Texas, which is a large, in-person annual distributor event.The highlight of the event was the reveal of the beta version of company’s new Pro2col™ health and wellness digital platform, providing greater insight into HLF’s next evolution into its vision of becoming the world’s premier health and wellness company, community, and platform.The launch of Pro2col should be as impactful to Herbalife 3.0 as the launch of the Formula 1 Healthy Meal product line under the weight management category was to Herbalife 1.0 and the expansion into the adjacent active and lifestyle nutrition categories, particularly sports nutrition with the Herbalife24® product line, was to Herbalife 2.0.

Herbalife Ltd: Pro2col Beta Reveal Provides Deeper Insights into Herbalife 3.0