Expert on Japan Retail and Consumer Markets, JapanConsuming

Michael Causton

Michael is co-founder and partner at JapanConsuming.

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports and seminars on retail sectors and consumer trends, as well as telephone consulting/meetings with investors. 

All of JapanConsuming's team are bilingual and bi-cultural, and the company's research sources are:

Direct meetings with retailers, wholesalers, distributors, trade body staff, govt., marketing firms, academics etc.
Govt. data
Trade association data
Trade Press across all consumer sectors
Unique Network of buyers/managers/marketing staff at retail, as well as wholesalers and trading firms.
Editors/Journalists at publishing houses and PR/Ad firms.


JapanConsuming was founded by Michael Causton and Roy Larke. 

Michael Causton set up and ran a consumer distribution business in Tokyo for 10 years and developed this into a business responsible for annual imports to Japan of several billion Yen, at the same time building up an inside knowledge of how Japanese distribution works and developing a network of contacts across the industry. Seeing the lack of quality market intelligence on Japanese markets, he co-founded JapanConsuming in 2000. He divides his time between Japan and Europe/US consulting for companies, governments and investors, including providing talks, seminars, and webinars as well as writing reports and books.

Expert on Japan Retail and Consumer Markets

Workman to Disrupt Footwear Market with ¥60 Billion Sales Target

Workman Wins as Decathlon Closes Japan Stores

2023 High Conviction: Workman's Cost Performance Will Beat the Competition

Workman Plans 400 Workman Joshi Stores as It Expands Share of Consumer Market

Real Insight on Japanese Consumer Markets

JapanConsuming

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports on retail sectors, seminars on key trends and telephone consulting to investors on trends and retailers.

JapanConsuming was founded by Michael Causton and Roy Larke. 

Equity Bottom-Up

<ul>
<li>Workman has consolidated its position as a leading domestic outdoor/sports casual retailer in the last two years.</li>
<li>Growth has been less dramatic but it has developed more infrastructure and brand foundations for what it hopes will be the next big expansion.</li>
<li>It is expanding the number of banners, increasing the ratio of private label and widening the number of categories it sells, including footwear and camping. </li>
</ul>


Workman has consolidated its position as a leading domestic outdoor/sports casual retailer in the last two years.
Growth has been less dramatic but it has developed more infrastructure and brand foundations for what it hopes will be the next big expansion.
It is expanding the number of banners, increasing the ratio of private label and widening the number of categories it sells, including footwear and camping. 


ワークマンが銀座にオープン、ワークマンシューズやスーツなどを発売

Workman Co Ltd

ワークマンが銀座にオープン、ワークマンシューズやスーツなどを発売