Private Markets, Angel and Secondary Investing, Sacra

Sacra

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Bluecore reached a $1B valuation in August 2021 with its $125M Series E, led by Silver Lake Waterman with participation from existing investors including FirstMark Capital, Georgian, Norwest Venture Partners, and Felicis Ventures.</li><li>The Transparent ID Network extends that identity layer by re-identifying shoppers who switch devices or clear cookies using a first-party dataset authenticated daily across 5,000+ brands and publishers, currently covering 900M+ deterministic IDs.</li><li>Bluecore's expansion logic is to move from retail email and SMS orchestration into a broader retail decisioning layer across identity, onsite experience, paid media, and AI-mediated commerce.</li></ul>

Bluecore reached a $1B valuation in August 2021 with its $125M Series E, led by Silver Lake Waterman with participation from existing investors including FirstMark Capital, Georgian, Norwest Venture Partners, and Felicis Ventures.The Transparent ID Network extends that identity layer by re-identifying shoppers who switch devices or clear cookies using a first-party dataset authenticated daily across 5,000+ brands and publishers, currently covering 900M+ deterministic IDs.Bluecore's expansion logic is to move from retail email and SMS orchestration into a broader retail decisioning layer across identity, onsite experience, paid media, and AI-mediated commerce.

United States

Retail marketing platform that unifies customer identity, behavioral, and product data to power personalized email, site, SMS, and paid media campaigns

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Bluecore (BLUECORE US)

Primer: Bluecore - 28 Apr 2026

Retail marketing platform that unifies customer identity, behavioral, and product data to power personalized email, site, SMS, and paid media...

Sacra

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