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Chongqing Hongjiu Fruit   / Equity Bottom-Up

<ul>
  <li>Chongqing Hongjiu Fruit is a leading Chinese fruit distributor with a historically strong market position, particularly in durians and other Southeast Asian fruits, built on an end-to-end supply chain. The company has demonstrated rapid revenue growth, leveraging a multi-brand strategy to capture a significant share of China's expanding fresh fruit market.</li>
  <li>The company is facing existential threats. Trading in its shares was suspended in March 2024, followed by the resignation of its auditor, KPMG. Authorities in Chongqing have imposed restrictive measures and key executives, including the Chairman, are under criminal investigation for suspected loan fraud and false tax invoices, leading to significant operational disruptions.</li>
  <li>Due to a failure to publish required financial results and address regulatory concerns about management integrity, the Hong Kong Stock Exchange has initiated the process to delist the company's shares. This, combined with the ongoing investigation and lack of financial transparency, creates an extremely high-risk profile for investors.</li>
</ul><p><em>This content is AI-generated and displayed for general informational purposes only. Please verify independently before use.</em></p>


  Chongqing Hongjiu Fruit is a leading Chinese fruit distributor with a historically strong market position, particularly in durians and other Southeast Asian fruits, built on an end-to-end supply chain. The company has demonstrated rapid revenue growth, leveraging a multi-brand strategy to capture a significant share of China's expanding fresh fruit market.
  The company is facing existential threats. Trading in its shares was suspended in March 2024, followed by the resignation of its auditor, KPMG. Authorities in Chongqing have imposed restrictive measures and key executives, including the Chairman, are under criminal investigation for suspected loan fraud and false tax invoices, leading to significant operational disruptions.
  Due to a failure to publish required financial results and address regulatory concerns about management integrity, the Hong Kong Stock Exchange has initiated the process to delist the company's shares. This, combined with the ongoing investigation and lack of financial transparency, creates an extremely high-risk profile for investors.
This content is AI-generated and displayed for general informational purposes only. Please verify independently before use.

Primer: Chongqing Hongjiu Fruit   (6689 HK) - Oct 2025

China

Chongqing Hongjiu Fruit Co., Limited operates fresh fruit wholesale businesses. The Company distributes durian, mangosteen, longan, dragon fruit, cherry and grapes  and other products. Chongqing Hongjiu Fruit conducts businesses in China.

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Primer: Chongqing Hongjiu Fruit (6689 HK) - Oct 2025

Chongqing Hongjiu Fruit is a leading Chinese fruit distributor with a historically strong market position, particularly in durians and other...

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