Korea/Asia, Events, IPOs, Douglas Research Advisory

Douglas Kim

Korea/Asia, Events, IPOs

Equity Capital Markets

<p><a href="https://www.smartkarma.com/entities/gaeasoft" target="_blank" data-smartkarma-citation="entities:12164:1" rel="noopener">Gaeasoft (051160 KS)</a> is a very interesting small cap stock in Korea that is worth further study. Gaeasoft currently has a market cap of 351 billion won. Gaesoft owns a 79.4% in a private company called Oasis Corp ("Oasis Market"), which operates an e-commerce platform for eco-friendly organic food products. In early July, <a href="https://www.kedglobal.com/newsView/ked202107070008" target="_blank" rel="noopener">Oasis Corp</a> received a 50 billion won investment from a private equity firm called Unison Capital, which put the valuation of the company at 750 billion won, up from the valuation of 315 billion won Oasis Corp received in March 2021.</p><div class="content-highlight">
<p><strong>In our view, the value of Oasis Corp is likely to increase to nearly 1.5 trillion won over the next 12 months, doubling in the valuation from July 2021. If Oasis Corp is valued at 1.5 trillion won, a 79.4% stake would be worth 1.2 trillion won, which would be 239% higher than Gaesoft's market cap. </strong></p>
<p>Oasis Corp's major competitors include SSG.com, Kurly, and Coupang. Similar to its competitors, Oasis Corp has experienced strong growth in sales. Unlike its competitors, Oasis Corp is already profitable. </p>
</div>

Gaeasoft (051160 KS) is a very interesting small cap stock in Korea that is worth further study. Gaeasoft currently has a market cap of 351 billion won. Gaesoft owns a 79.4% in a private company called Oasis Corp ("Oasis Market"), which operates an e-commerce platform for eco-friendly organic food products. In early July, Oasis Corp received a 50 billion won investment from a private equity firm called Unison Capital, which put the valuation of the company at 750 billion won, up from the valuation of 315 billion won Oasis Corp received in March 2021.
In our view, the value of Oasis Corp is likely to increase to nearly 1.5 trillion won over the next 12 months, doubling in the valuation from July 2021. If Oasis Corp is valued at 1.5 trillion won, a 79.4% stake would be worth 1.2 trillion won, which would be 239% higher than Gaesoft's market cap. 
Oasis Corp's major competitors include SSG.com, Kurly, and Coupang. Similar to its competitors, Oasis Corp has experienced strong growth in sales. Unlike its competitors, Oasis Corp is already profitable. 


Korea Small Cap Gem #10: Gaeasoft - Its Stake in Oasis May Be At Least 200% Higher Than Its Mkt Cap

Blue Lotus Non US Internet research, Blue Lotus Research Institute

Ying Pan

Blue Lotus Non US Internet research

China growth and global non-US Internet equities

Blue Lotus Research Institute

Blue Lotus Research is a Hong Kong Type 4 Licensed investment advisory firm focusing on Chinese growth equities and global non-US Internet equities

Thematic (Sector/Industry)

<ul>
<li>BABA/PDD/CPNG: South Korean commissions investigating compliance of Chinese ecommerce platforms (-/-/+)</li>
<li>ByteDance/3690 HK: Douyin life service business had organizational restructure, and set annual sales target at RMB600bn, 100% yoy(-)</li>
<li>JD: JD provides free AI services for new 3P merchants (+)</li>
</ul>


BABA/PDD/CPNG: South Korean commissions investigating compliance of Chinese ecommerce platforms (-/-/+)
ByteDance/3690 HK: Douyin life service business had organizational restructure, and set annual sales target at RMB600bn, 100% yoy(-)
JD: JD provides free AI services for new 3P merchants (+)


[Blue Lotus Daily - TMT Update]:BABA/097950.KS/CPNG/PDD/ByteDance/3690 HK/JD

<ul>
<li>BABA/CPNG/PDD: AliExpress offering 0% commission to sellers of Korean brand products (+/-/-)</li>
<li>700 HK/NTES:NPPA has released the latest approvals for imported games, and Tencent’s highly anticipated &lt;DNF Mobile&gt; has received approval(+)</li>
<li>3690 HK: Meituan changed organizational structure by consolidating In-store and food delivery business(+)</li>
</ul>


BABA/CPNG/PDD: AliExpress offering 0% commission to sellers of Korean brand products (+/-/-)
700 HK/NTES:NPPA has released the latest approvals for imported games, and Tencent’s highly anticipated &lt;DNF Mobile&gt; has received approval(+)
3690 HK: Meituan changed organizational structure by consolidating In-store and food delivery business(+)


[Blue Lotus Daily - TMT Update]:BABA/CPNG/PDD/700 HK/NTES/3690 HK

Equity Bottom-Up

<ul>
<li>E Mart Inc (139480 KS) has been a strong outperformer this year (up 5.6% YTD) versus KOSPI which is down 5.8% in the same period. </li>
<li>We expect E Mart to outperform the market in the rest of 2024 driven by two major factors including "open on Sundays" policy and focus on low P/B stocks. </li>
<li>E Mart is trading at P/B of 0.2x versus Coupang which is trading at P/B of 8.3x. E Mart is more attractive than Coupang, especially considering the recent catalysts. </li>
</ul>


E Mart Inc (139480 KS) has been a strong outperformer this year (up 5.6% YTD) versus KOSPI which is down 5.8% in the same period. 
We expect E Mart to outperform the market in the rest of 2024 driven by two major factors including "open on Sundays" policy and focus on low P/B stocks. 
E Mart is trading at P/B of 0.2x versus Coupang which is trading at P/B of 8.3x. E Mart is more attractive than Coupang, especially considering the recent catalysts. 


Emart: Double Catalysts Of "Open on Sundays" + Focus on Low P/B Stocks

<ul>
<li>TCOM/1024 HK/3690 HK/780 HK: Ctrip cooperate with Kuaishou to promote traveling products(+/+/-/-)</li>
<li>PDD/ZTO/1519 HK: PDD partners with ZTO and J&amp;T for upcoming “Open during Spring Festival” event (+/+/+)</li>
<li>PDD/ SHEIN/ AMZN/ SE/ CPNG/ MELI: Temu planning to add 3P model (+/-)</li>
</ul>


TCOM/1024 HK/3690 HK/780 HK: Ctrip cooperate with Kuaishou to promote traveling products(+/+/-/-)
PDD/ZTO/1519 HK: PDD partners with ZTO and J&amp;T for upcoming “Open during Spring Festival” event (+/+/+)
PDD/ SHEIN/ AMZN/ SE/ CPNG/ MELI: Temu planning to add 3P model (+/-)


[Blue Lotus Daily - TMT Update]:TCOM/1024 HK/3690 HK/780 HK/PDD/ZTO/1519 HK/SHEIN/AMZN/SE/CPNG/MELI

South Korea

Coupang, Inc. operates as an e-commerce company. The Company offers dynamic end-to-end e-commerce and logistic solutions. Coupang serves customers worldwide.

Price Gauge
52-week Range	0.00 - 0.00
Market Cap (USDm)	0.00
P/E	0.00
Dividend (Yield)	0.00

Coupang (CPNG US)

Korea Small Cap Gem #10: Gaeasoft - Its Stake in Oasis May Be At Least 200% Higher Than Its Mkt Cap

Gaeasoft (051160 KS) owns a 79.4% in a private company called Oasis Corp which operates an e-commerce platform for eco-friendly, organic food...

Douglas Kim

[Blue Lotus Daily - TMT Update]:BABA/097950.KS/CPNG/PDD/ByteDance/3690 HK/JD

South Korean commissions investigate Chinese ecommerce platforms, Douyin sets ambitious sales target, JD offers free AI services for new merchants.

Blue Lotus Research Institute

[Blue Lotus Daily - TMT Update]:BABA/CPNG/PDD/700 HK/NTES/3690 HK

AliExpress is waiving commission fees for Korean brand sellers; NPPA has released the latest approvals for imported games; and Meituan...

Blue Lotus Research Institute

Emart: Double Catalysts Of "Open on Sundays" + Focus on Low P/B Stocks

We expect E Mart to outperform the market in the rest of 2024 driven by two major factors including "open on Sundays" policy and focus on low P/B...

Douglas Kim

[Blue Lotus Daily - TMT Update]:TCOM/1024 HK/3690 HK/780 HK/PDD/ZTO/1519 HK/SHEIN/AMZN/SE/CPNG/MELI

Ctrip teams up with Kuaishou to boost travel offerings; PDD collaborates with ZTO and J&T for Spring Festival event; and Temu considers adding 3P...

Blue Lotus Research Institute

Price Gauge

52-week Range

Market Cap (USDm)

P/E

Dividend (Yield)

Korea Small Cap Gem #10: Gaeasoft - Its Stake in Oasis May Be At Least 200% Higher Than Its Mkt Cap

Gaeasoft (051160 KS) owns a 79.4% in a private company called Oasis Corp which operates an e-commerce platform for eco-friendly, organic food...

Douglas Kim

[Blue Lotus Daily - TMT Update]:BABA/097950.KS/CPNG/PDD/ByteDance/3690 HK/JD

​South Korean commissions investigate Chinese ecommerce platforms, Douyin sets ambitious sales target, JD offers free AI services for new merchants.

Blue Lotus Research Institute

[Blue Lotus Daily - TMT Update]:BABA/CPNG/PDD/700 HK/NTES/3690 HK

​AliExpress is waiving commission fees for Korean brand sellers; NPPA has released the latest approvals for imported games; and Meituan...

Blue Lotus Research Institute

Emart: Double Catalysts Of "Open on Sundays" + Focus on Low P/B Stocks

We expect E Mart to outperform the market in the rest of 2024 driven by two major factors including "open on Sundays" policy and focus on low P/B...

Douglas Kim

[Blue Lotus Daily - TMT Update]:TCOM/1024 HK/3690 HK/780 HK/PDD/ZTO/1519 HK/SHEIN/AMZN/SE/CPNG/MELI

​Ctrip teams up with Kuaishou to boost travel offerings; PDD collaborates with ZTO and J&T for Spring Festival event; and Temu considers adding 3P...

Blue Lotus Research Institute

South Korean commissions investigate Chinese ecommerce platforms, Douyin sets ambitious sales target, JD offers free AI services for new merchants.

AliExpress is waiving commission fees for Korean brand sellers; NPPA has released the latest approvals for imported games; and Meituan...

Ctrip teams up with Kuaishou to boost travel offerings; PDD collaborates with ZTO and J&T for Spring Festival event; and Temu considers adding 3P...