India Is Not the Next China. India Is the Next India.
Vivek Gambhir is a Venture Partner at Lightspeed India and Chairperson of Imagine Marketing , the parent company of boAT. Before that, he spent...
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Imagine Marketing (boAt) (1616244D IN)
Imagine Marketing (boAt) (1616244D IN)
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Analysis
Consumer Discretionary • India
Imagine Marketing Limited (IML), operating under the “boAt” brand, is a digital-first consumer electronics company focused on lifestyle-oriented, technology-enabled products for India’s young, digitally native and trend-conscious consumers. Launched in 2015, the company has three core business segments.
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