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Sessa Investment Research

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<ul><li>Company Profile: LIFULL Co., Ltd. (hereafter, the Company) operates one of Japan’s largest real estate and housing information sites, LIFULL HOME’S, which works with real estate professionals across Japan to provide listings for rental and for-sale properties.</li><li>Emphasizing a user-first approach, it not only offers property information but also supports users’ decision-making through features such as information on living conditions by area, user reviews, and AI-driven recommendations.</li><li>Beyond real estate, the Company has expanded into new businesses, including LIFULL Kaigo, a matching platform for senior living facilities, and LIFULL Regional Revitalization, to meet a broad range of user needs. </li></ul>

Company Profile: LIFULL Co., Ltd. (hereafter, the Company) operates one of Japan’s largest real estate and housing information sites, LIFULL HOME’S, which works with real estate professionals across Japan to provide listings for rental and for-sale properties.Emphasizing a user-first approach, it not only offers property information but also supports users’ decision-making through features such as information on living conditions by area, user reviews, and AI-driven recommendations.Beyond real estate, the Company has expanded into new businesses, including LIFULL Kaigo, a matching platform for senior living facilities, and LIFULL Regional Revitalization, to meet a broad range of user needs. 

Lifull (2120 Jp) - Maximizing Group Synergies to Become the AI Leader in the Housing Sector

<ul><li>FY2025/9 Results Review: In FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) completed the restructuring of the Overseas segment, establishing a structure focused on the domestic market.</li><li>Excluding the Overseas segment as discontinued operations, consolidated revenue increased 6.9% YoY to JPY 28,127 mn, and operating profit rose 26.1% YoY to JPY 3,815 mn.</li><li>Improvements in profit margins reflected more efficient advertising and operating expenses and enhanced sales activities. </li></ul>

FY2025/9 Results Review: In FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) completed the restructuring of the Overseas segment, establishing a structure focused on the domestic market.Excluding the Overseas segment as discontinued operations, consolidated revenue increased 6.9% YoY to JPY 28,127 mn, and operating profit rose 26.1% YoY to JPY 3,815 mn.Improvements in profit margins reflected more efficient advertising and operating expenses and enhanced sales activities. 

Q4 Follow-Up - LIFULL (2120 JP) - December 23, 2025

<ul><li>In Q3 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported consolidated net sales of JPY 21,059 mn, up 7.1% YoY and operating profit of JPY 3,001 mn, up 23.3% YoY .</li><li>Operating profit rose substantially, backed by strong performance in the HOME’S Services segment.</li><li>Excluding the one-time gain on sale recorded in the same period a year earlier, operating profit doubled on an actual basis, underscoring a notable improvement in profitability. </li></ul>

In Q3 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported consolidated net sales of JPY 21,059 mn, up 7.1% YoY and operating profit of JPY 3,001 mn, up 23.3% YoY .Operating profit rose substantially, backed by strong performance in the HOME’S Services segment.Excluding the one-time gain on sale recorded in the same period a year earlier, operating profit doubled on an actual basis, underscoring a notable improvement in profitability. 

Q3 Follow-Up - LIFULL (2120 JP): September 2, 2025

<ul>
<li>In H1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 14,291 mn, up 7.6% YoY and operating profit of JPY 1,824 mn, up 6.2% YoY .</li>
<li>Operating profit effectively rose 2.2x YoY, adjusting for the gain on the sale of LIFULL SPACE recorded in FY2024/9.</li>
<li>In the core HOME’S Services segment, the Company’s client network increased 2.0% YoY as a result of stronger sales efforts. </li>
</ul>


In H1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 14,291 mn, up 7.6% YoY and operating profit of JPY 1,824 mn, up 6.2% YoY .
Operating profit effectively rose 2.2x YoY, adjusting for the gain on the sale of LIFULL SPACE recorded in FY2024/9.
In the core HOME’S Services segment, the Company’s client network increased 2.0% YoY as a result of stronger sales efforts. 


Q2 Follow-Up - Lifull (2120 JP) - HOME'S Services Segment Delivers Steady Performance

<ul><li>FY2025/9 Q1 Results Review: In Q1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 8,367 mn, up 2.2% YoY, driven by growth in the HOME’S Services segment.</li><li>Operating profit turned positive at JPY 652 mn, thanks to higher sales in the HOME’S Services segment as well as cost-cutting efforts, particularly in the Overseas segment.</li><li>In the HOME’S Services segment, sales rose 7.7% YoY and operating profit grew 24.2% YoY, due to growth in the Company's client network and average revenue per agent (ARPA) driven by a stronger sales efforts and improved user interface (UI) and experience (UX). </li></ul>

FY2025/9 Q1 Results Review: In Q1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 8,367 mn, up 2.2% YoY, driven by growth in the HOME’S Services segment.Operating profit turned positive at JPY 652 mn, thanks to higher sales in the HOME’S Services segment as well as cost-cutting efforts, particularly in the Overseas segment.In the HOME’S Services segment, sales rose 7.7% YoY and operating profit grew 24.2% YoY, due to growth in the Company's client network and average revenue per agent (ARPA) driven by a stronger sales efforts and improved user interface (UI) and experience (UX). 

Lifull (2120 JP) - HOME'S Services Segment Delivers Steady Performance...

Japan

LIFULL Co., Ltd. offers real estate information services. The Company provides house rental information, house sale information, and more. LIFULL also operates internet advertising businesses.

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LIFULL (2120 JP)

Lifull (2120 Jp) - Maximizing Group Synergies to Become the AI Leader in the Housing Sector

LIFULL Co., Ltd. (hereafter, the Company) operates one of Japan’s largest real estate and housing information sites, LIFULL HOME’S, which works...

Sessa Investment Research

Q4 Follow-Up - LIFULL (2120 JP) - December 23, 2025

In FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) completed the restructuring of the Overseas segment, establishing a structure focused on the...

Sessa Investment Research

Q3 Follow-Up - LIFULL (2120 JP): September 2, 2025

In Q3 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported consolidated net sales of JPY 21,059 mn, up 7.1% YoY and operating profit of JPY...

Sessa Investment Research

Q2 Follow-Up - Lifull (2120 JP) - HOME'S Services Segment Delivers Steady Performance

In H1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 14,291 mn, up 7.6% YoY and operating profit of JPY 1,824 mn, up...

Sessa Investment Research

Lifull (2120 JP) - HOME'S Services Segment Delivers Steady Performance...

In Q1 FY2025/9, LIFULL Co., Ltd. (hereafter, the Company) reported net sales of JPY 8,367 mn, up 2.2% YoY, driven by growth in the HOME’S Services...

Sessa Investment Research

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