Private Markets, Angel and Secondary Investing, Sacra

Sacra

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>ConvertKit will definitely hit $100M or more in annual revenue in the next four or five years.</li><li>We have all the biggest newsletters on the web that are written by a single author.</li><li>ConvertKit's built for you to have this incredible reach and scale without this complexity.</li></ul>

ConvertKit will definitely hit $100M or more in annual revenue in the next four or five years.We have all the biggest newsletters on the web that are written by a single author.ConvertKit's built for you to have this incredible reach and scale without this complexity.

Nathan Barry, CEO And Founder Of ConvertKit, On ConvertKit’s Path To $100M In Revenue

<ul><li>Today, the bootstrapped ConvertKit (valued at $200M) is at $33.5M in ARR growing 15% year-over-year.</li><li>VC funding for creator startups fell to $123M in Q1’23, marking 7 straight quarters of decline since the peak at $1.7B in Q2’21.</li><li>In the near term, the creator economy’s cultural influence has outpaced its GDP—in the long term, the networks that have begun to form at ConvertKit (connecting creators with Creator Network), Beehiiv (connecting creators to advertisers with Ad Network) and Substack (connecting readers and creators with Reader and Notes) are pulling adjacent, distribution-constrained SMBs into the ecosystem, whether they call themselves creators or not.</li></ul>

Today, the bootstrapped ConvertKit (valued at $200M) is at $33.5M in ARR growing 15% year-over-year.VC funding for creator startups fell to $123M in Q1’23, marking 7 straight quarters of decline since the peak at $1.7B in Q2’21.In the near term, the creator economy’s cultural influence has outpaced its GDP—in the long term, the networks that have begun to form at ConvertKit (connecting creators with Creator Network), Beehiiv (connecting creators to advertisers with Ad Network) and Substack (connecting readers and creators with Reader and Notes) are pulling adjacent, distribution-constrained SMBs into the ecosystem, whether they call themselves creators or not.

<ul><li>Currently, almost 90% of people earn less than $15 - 20K a year.</li><li>I haven&#39;t used Patreon, but I plan on using either Patreon or Gumroad in the future when I do start my YouTube Channel probably later this year.</li><li>I think Gumroad is good for one-off purchases.</li></ul>

Currently, almost 90% of people earn less than $15 - 20K a year.I haven&#39;t used Patreon, but I plan on using either Patreon or Gumroad in the future when I do start my YouTube Channel probably later this year.I think Gumroad is good for one-off purchases.

Online Educator On The Economics Of Online Course Creation

<ul><li>Gumroad is doing well because of its sheer volume.</li><li>Gumroad cohort GMV shows that new creators each year generate approx. 25% more revenue in the first six months than the previous cohort did.</li><li>Gumroad is going to introduce their own online courses.</li></ul>

Gumroad is doing well because of its sheer volume.Gumroad cohort GMV shows that new creators each year generate approx. 25% more revenue in the first six months than the previous cohort did.Gumroad is going to introduce their own online courses.

<ul><li>I think the creator economy is still pretty new.</li><li>So if you work hard to build up a membership business on Patreon it's very hard to switch at that point.</li><li>By raising a crowdfunding round and getting some of these creators in as investors, they're basically getting their future marketing team as investors in the company.</li></ul>

I think the creator economy is still pretty new.So if you work hard to build up a membership business on Patreon it's very hard to switch at that point.By raising a crowdfunding round and getting some of these creators in as investors, they're basically getting their future marketing team as investors in the company.

Creator Economy Entrepreneur On Content Distribution And Monetization

United States

Membership tool for creators to offer exclusive content and perks to paying fans

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Nathan Barry, CEO And Founder Of ConvertKit, On ConvertKit’s Path To $100M In Revenue

Sacra interview with Nathan Barry, CEO and founder of ConvertKit.

Sacra

ConvertKit Vs. Beehiiv Vs. Substack

TL;DR: Beehiiv just announced a $12.5M Series A to go after Substack as they and ConvertKit all battle it out to build the best, most monetizable...

Sacra

Online Educator On The Economics Of Online Course Creation

Our fourth of 6 expert interviews with founders, C-suite leaders and makers on the future of Gumroad and the creator economy.

Sacra

C-suite At Creator Economy Company #2

Our second of 6 expert interviews with founders, C-suite leaders and makers on the future of Gumroad and the creator economy.

Sacra

Creator Economy Entrepreneur On Content Distribution And Monetization

Our fifth of 6 expert interviews with founders, C-suite leaders and makers on the future of Gumroad and the creator economy.

Sacra

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