Smartkarma Plus is strictly for private accredited investors i.e. a private individual who qualifies as a certifiable accredited investor in the relevant jurisdiction(s).

For avoidance of doubt, any individual or party licensed to provide investment advisory or management services to or on behalf of institutional investors is not eligible for a Smartkarma Plus Subscription.

In addition to this universe of information to empower decision-making, Plus subscribers additionally have access to features like alerts, reading lists, and data tools.

Smartkarma Pro is meant for licensed professional fund managers, and costs ~USD 10k/year. It includes enterprise features such as a compliance dashboard, and the ability to engage analysts directly and access high touch services.

Smartkarma Plus is meant strictly for private accredited investors. Smartkarma Plus users get to see all the same content as Pro users, but a small percentage of content (~20%) is time delayed by up to 7 days. The delay is determined dynamically based on popularity of content, a bit like surge pricing.