bearish

BNPL Companies – Locking in Gains on Klarna (KLAR US), Placing a Sell on Affirm (AFRM US)

129 Views26 Jun 2026 00:18
The "K-shaped" ​US consumer credit market is seeing rising NPL stress leading to caution on BNPL companies; we place a sell rating on Affirm due to valuations and downgrade Klarna from buy to neutral.
What is covered in the Full Insight:
  • Overview of BNPL Companies
  • Market Conditions and Consumer Credit Trends
  • Detailed Analysis of Affirm Holdings
  • Klarna's Market Position and Valuation
  • Comparative Analysis with Block
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