bullish

Strava

Garmin & Strava: Betting on CycleTech

191 Views10 Feb 2026 08:27
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SUMMARY
  • Professional cycling hit rock bottom almost exactly twenty years ago, when its biggest stars got caught in the perhaps biggest doping scandal ever.
  • Subsequently, no other sport was as much associated with systematic doping as road cycling.
  • Since then, the sport has staged a remarkable comeback. A new generation of sponsors and athletes are making it shine again and hobby athletes are spending ungodly amounts of money to get the latest gear.
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  • Garmin & Strava: Betting on CycleTech
    10 Feb 2026
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