Expert on Japan Retail and Consumer Markets, JapanConsuming

Michael Causton

Michael is co-founder and partner at JapanConsuming.

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports and seminars on retail sectors and consumer trends, as well as telephone consulting/meetings with investors. 

All of JapanConsuming's team are bilingual and bi-cultural, and the company's research sources are:

Direct meetings with retailers, wholesalers, distributors, trade body staff, govt., marketing firms, academics etc.
Govt. data
Trade association data
Trade Press across all consumer sectors
Unique Network of buyers/managers/marketing staff at retail, as well as wholesalers and trading firms.
Editors/Journalists at publishing houses and PR/Ad firms.


JapanConsuming was founded by Michael Causton and Roy Larke. 

Michael Causton set up and ran a consumer distribution business in Tokyo for 10 years and developed this into a business responsible for annual imports to Japan of several billion Yen, at the same time building up an inside knowledge of how Japanese distribution works and developing a network of contacts across the industry. Seeing the lack of quality market intelligence on Japanese markets, he co-founded JapanConsuming in 2000. He divides his time between Japan and Europe/US consulting for companies, governments and investors, including providing talks, seminars, and webinars as well as writing reports and books.

Expert on Japan Retail and Consumer Markets

Japanese Retailing: The Big Disruption – and Opportunity – in the Next 5 Years

American Eagle Outfitters Enters Buyout Talks with Aoyama Shoji

Japan Retail Review and Ranking 2018-19: Profit Growth Slowing as Competition Increases

Lawson Offers Customer Returns Service to Online Vendors Cementing CVS Role in E-Commerce

Japanese Convenience Stores: Shorter Hours

Mitsubishi Selling off Stake in Aeon, Ministop in Limbo

Real Insight on Japanese Consumer Markets

JapanConsuming

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports on retail sectors, seminars on key trends and telephone consulting to investors on trends and retailers.

JapanConsuming was founded by Michael Causton and Roy Larke. 

Thematic (Sector/Industry)

Japan Consumer staples / Thematic (Sector/Industry)

<p>24-7 operation in convenience stores is suddenly a big issue. With even the government backing change, the big three convenience stores operators have no choice but to revise their franchise contracts.</p>
<p>The labour shortage crisis will impact all parts of the distribution system in the next five years but convenience stores are facing it first and will provide some of the solutions too.</p>

24-7 operation in convenience stores is suddenly a big issue. With even the government backing change, the big three convenience stores operators have no choice but to revise their franchise contracts.
The labour shortage crisis will impact all parts of the distribution system in the next five years but convenience stores are facing it first and will provide some of the solutions too.

Japanese Government Pressure Behind Convenience Store Rethink