Mercado Libre: E-commerce Empire - [Business Breakdowns, EP.227]

• Daniel Wu of BristolMoon Capital discusses Mercado Libre, a company that has evolved from being the "eBay of Latam" to a major e-commerce and fintech player in Latin America.
• Mercado Libre is described as an amalgamation of Amazon Retail and Alipay, with a dominant market share in e-commerce in countries like Brazil, Mexico, and Argentina.
• Founded in 1999 in Buenos Aires by Marcos Galperin and co-founders, Mercado Libre differentiated itself by focusing on sustainable growth strategies instead of chasing rapid user acquisition, allowing it to thrive through economic downturns and emerge as a major player in the region.

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