Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Sacra estimates that Keep hit $14.5M in annualized revenue at the end of 2024, up from $3.0M in December 2023.</li><li>Keep emerged from stealth in May 2025 with a $79 million USD package made up of $24 million USD in new equity (led by Tribe Capital), a $52 million USD credit facility from CoVenture/Treville, and a $3 million USD venture-debt line from Silicon Valley Bank.</li><li>Keep operates a B2B SaaS model with embedded financial services, combining subscription fees for platform access with transaction-based revenue from card usage and payment processing.</li></ul>

Sacra estimates that Keep hit $14.5M in annualized revenue at the end of 2024, up from $3.0M in December 2023.Keep emerged from stealth in May 2025 with a $79 million USD package made up of $24 million USD in new equity (led by Tribe Capital), a $52 million USD credit facility from CoVenture/Treville, and a $3 million USD venture-debt line from Silicon Valley Bank.Keep operates a B2B SaaS model with embedded financial services, combining subscription fees for platform access with transaction-based revenue from card usage and payment processing.

Keep

Primer: Keep - 01 Jun 2025