Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Sacra estimates that Noom hit $1B in ARR in 2023, growing 25% YoY with 1.5M subscribers paying anywhere from $17/month to $70/month depending on the length of their subscription renewal cycle, with revenue largely coming from Noom's core weight loss app (vs Noom Mood, its mental health app and Noom Med, its Ozempic D2C healthcare product).</li><li>Noom and WeightWatchers together account for roughly 60% of global weight loss app revenue.</li><li>Noom's growth during this period (reaching $1B in revenue by 2023) suggests it has successfully captured market share from these legacy players.</li></ul>

Sacra estimates that Noom hit $1B in ARR in 2023, growing 25% YoY with 1.5M subscribers paying anywhere from $17/month to $70/month depending on the length of their subscription renewal cycle, with revenue largely coming from Noom's core weight loss app (vs Noom Mood, its mental health app and Noom Med, its Ozempic D2C healthcare product).Noom and WeightWatchers together account for roughly 60% of global weight loss app revenue.Noom's growth during this period (reaching $1B in revenue by 2023) suggests it has successfully captured market share from these legacy players.

Noom

Primer: Noom - 05 Apr 2026