Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>After raising ~$135M and hitting a peak valuation of ~$600M in 2021 on just ~$1.5M ARR, Pitch struggled to scale beyond its niche of design-centric early adopters, leading to a layoff and recap in January 2024 to get off the venture track & rebuild as a profitable company—since then, Sacra estimates that Pitch has grown to $9.4M ARR by the end of 2024, up 93% YoY.</li><li>With ~95% of its customers self-serving and being lean and profitable at ~$10M ARR, Pitch makes for an attractive acquisition target as every productivity platform bundles slides alongside docs & email—especially Grammarly, which recently acquired two other under-monetized product-centric companies in Coda (docs) and Superhuman (email).</li><li>Pitch combined Figma-esque real-time collaboration and beautifully-designed templates in a browser-native slide deck creator, monetizing via a freemium self-serve model converting ~3% of users into paid tiers at ~$22-25/seat/month.</li></ul>

After raising ~$135M and hitting a peak valuation of ~$600M in 2021 on just ~$1.5M ARR, Pitch struggled to scale beyond its niche of design-centric early adopters, leading to a layoff and recap in January 2024 to get off the venture track & rebuild as a profitable company—since then, Sacra estimates that Pitch has grown to $9.4M ARR by the end of 2024, up 93% YoY.With ~95% of its customers self-serving and being lean and profitable at ~$10M ARR, Pitch makes for an attractive acquisition target as every productivity platform bundles slides alongside docs & email—especially Grammarly, which recently acquired two other under-monetized product-centric companies in Coda (docs) and Superhuman (email).Pitch combined Figma-esque real-time collaboration and beautifully-designed templates in a browser-native slide deck creator, monetizing via a freemium self-serve model converting ~3% of users into paid tiers at ~$22-25/seat/month.

Pitch

$9.4M/year Hermes Of Powerpoint