Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>The 2023 data budget crunch exposed a fundamental ROI problem with the modern data stack movement: horizontal tools that process terabytes of data often struggle to show business impact, while verticalized data platforms like CDPs can point directly to lift in CTR, conversion rates, and paid media efficiency.</li><li>Databricks is growing nearly 2x faster than Snowflake because it started upstream with managed Spark (launched 2016), expanding downstream into warehousing (launched Databricks SQL in December 2021) and bundling adjacent products, versus Snowflake which started downstream with the warehouse (launched 2015) and must shift left.</li><li>AI is driving a new wave of data infrastructure demand as companies race to power AI experiences with customer data, which at mid-market and enterprise lives primarily in data warehouses, creating tailwinds for companies like Prequel ($5M seed, NextView) that can help SaaS vendors pull data from customer warehouses into their apps.</li></ul>

The 2023 data budget crunch exposed a fundamental ROI problem with the modern data stack movement: horizontal tools that process terabytes of data often struggle to show business impact, while verticalized data platforms like CDPs can point directly to lift in CTR, conversion rates, and paid media efficiency.Databricks is growing nearly 2x faster than Snowflake because it started upstream with managed Spark (launched 2016), expanding downstream into warehousing (launched Databricks SQL in December 2021) and bundling adjacent products, versus Snowflake which started downstream with the warehouse (launched 2015) and must shift left.AI is driving a new wave of data infrastructure demand as companies race to power AI experiences with customer data, which at mid-market and enterprise lives primarily in data warehouses, creating tailwinds for companies like Prequel ($5M seed, NextView) that can help SaaS vendors pull data from customer warehouses into their apps.

Charles Chretien, co-founder Of Prequel, On The Modern Data Stack’s ROI Problem