TL;DR: After decelerating through 2024, Gusto is re-accelerating, with its 500K+ SMB customer base now generating 2x the ARPC of 2022 through a bundle of payroll, benefits, 401(k), and compliance as it goes up against incumbents like ADP and new entrants like Mercury Payroll. Sacra estimates Gusto hit $975M in revenue in 2025, up 30% YoY from $750M in 2024, with free cash flow positive since 2023. For more, check out our full report and dataset on Gusto...