Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Self-serve SaaS pushed “little P” procurement out to employees on the edge who purchased the tools they wanted to use without consulting finance & procurement, threatening the company with compliance & security risk and committing the company to price, terms & renewal.</li><li>The “little P” procurement stack of integrating & overlapping tools has emerged with Zip ($333M raised, Tiger Global) for intake-to-procure, Ramp ($648M revenue in 2024) & Brex ($319M revenue in 2023) for expense management, Ironclad ($333M raised, Accel) & Icertis ($497M raised, Greycroft) for contract lifecycle management (CLM) and AI-native upstarts like BRM ($21.6M raised, Caffeinated Capital) for vendor management.</li><li>With AI and agents, we now have an opportunity to actually serve and open up that entire market, and we're starting to do that.</li></ul>

Self-serve SaaS pushed “little P” procurement out to employees on the edge who purchased the tools they wanted to use without consulting finance & procurement, threatening the company with compliance & security risk and committing the company to price, terms & renewal.The “little P” procurement stack of integrating & overlapping tools has emerged with Zip ($333M raised, Tiger Global) for intake-to-procure, Ramp ($648M revenue in 2024) & Brex ($319M revenue in 2023) for expense management, Ironclad ($333M raised, Accel) & Icertis ($497M raised, Greycroft) for contract lifecycle management (CLM) and AI-native upstarts like BRM ($21.6M raised, Caffeinated Capital) for vendor management.With AI and agents, we now have an opportunity to actually serve and open up that entire market, and we're starting to do that.

James McGillicuddy, CEO Of BRM, On The Problem With “Little P” Procurement