Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>We recently caught up with Noel to discuss Augment's growth to now $750M in AUM and its vision for building the Robinhood for private markets.</li><li>Matching marketplaces still see ~50% of deals fail due to company ROFRs, transfer restrictions, and non-responsive issuers, pushing platforms toward a principal-trading model where they buy shares directly from sellers, warehouse them in SPVs, and resell slices to investors with instant settlement, no company approval, and retail-accessible minimums.</li><li>Consolidation by big banks and wealth management platforms—Morgan Stanley acquiring EquityZen, Charles Schwab acquiring Forge, and Goldman Sachs acquiring Industry Ventures—brings more participants into the ecosystem and creates an opening for those that stay independent to build direct-to-consumer brands and serve the broader retail market.</li></ul>

We recently caught up with Noel to discuss Augment's growth to now $750M in AUM and its vision for building the Robinhood for private markets.Matching marketplaces still see ~50% of deals fail due to company ROFRs, transfer restrictions, and non-responsive issuers, pushing platforms toward a principal-trading model where they buy shares directly from sellers, warehouse them in SPVs, and resell slices to investors with instant settlement, no company approval, and retail-accessible minimums.Consolidation by big banks and wealth management platforms—Morgan Stanley acquiring EquityZen, Charles Schwab acquiring Forge, and Goldman Sachs acquiring Industry Ventures—brings more participants into the ecosystem and creates an opening for those that stay independent to build direct-to-consumer brands and serve the broader retail market.

Noel Moldvai, CEO Of Augment, On Building The Robinhood For Private Markets