Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Many of Plaid’s biggest consumer fintech customers contracted or decelerated circa 2021 to 2023—from Robinhood ($1.82B to $1.36B revenue, down 25%) to Coinbase ($7.84B to $3.11B, down 60%) to Affirm (71% YoY growth to 18% YoY growth)—which combined with competition from data aggregators like Finicity, MX, and Stripe (Financial Connections) &amp; from banks launching direct APIs—directly impacted Plaid’s usage-based model and drove its revenue deceleration from 56% YoY growth (2020) to 12% YoY (2023).</li><li>Plaid’s reacceleration over the last two years, with Sacra estimating that the company hit $546M in ARR in 2025, up 40% YoY from $390M in 2024 (up 27% YoY), has come as Plaid has layered on enterprise accounts (Carvana, Rocket Mortgage, H&amp;R Block), which drive more reliable, higher-volume usage while also being more likely to adopt 2+ products from across Plaid’s suite of new SaaS products for fraud detection (Plaid Protect), credit underwriting (Plaid Check), predicting return risk (Plaid Signal), KYC (Plaid Identity), and instant onboarding (Plaid Layer), with these new products crossing 20% of ARR in 2024 and growing ~90% annually, helping flip Plaid from a ~$50M operating loss in 2024 to full-year adjusted EBITDA profitability in 2025 on ~80% gross margins.</li><li>After its $13.4B peak valuation reset to $6.1B in April 2025 amid 12% growth in 2023, Plaid is now back on an IPO path at an $8B valuation, with the key question whether fraud, credit, and payments can transform the business from the leader on bank connections into a broader financial infrastructure platform with a more diversified revenue base, lower exposure to fintech volume cycles and faster multiproduct growth, where its data network builds a compounding advantage.</li></ul>

Many of Plaid’s biggest consumer fintech customers contracted or decelerated circa 2021 to 2023—from Robinhood ($1.82B to $1.36B revenue, down 25%) to Coinbase ($7.84B to $3.11B, down 60%) to Affirm (71% YoY growth to 18% YoY growth)—which combined with competition from data aggregators like Finicity, MX, and Stripe (Financial Connections) &amp; from banks launching direct APIs—directly impacted Plaid’s usage-based model and drove its revenue deceleration from 56% YoY growth (2020) to 12% YoY (2023).Plaid’s reacceleration over the last two years, with Sacra estimating that the company hit $546M in ARR in 2025, up 40% YoY from $390M in 2024 (up 27% YoY), has come as Plaid has layered on enterprise accounts (Carvana, Rocket Mortgage, H&amp;R Block), which drive more reliable, higher-volume usage while also being more likely to adopt 2+ products from across Plaid’s suite of new SaaS products for fraud detection (Plaid Protect), credit underwriting (Plaid Check), predicting return risk (Plaid Signal), KYC (Plaid Identity), and instant onboarding (Plaid Layer), with these new products crossing 20% of ARR in 2024 and growing ~90% annually, helping flip Plaid from a ~$50M operating loss in 2024 to full-year adjusted EBITDA profitability in 2025 on ~80% gross margins.After its $13.4B peak valuation reset to $6.1B in April 2025 amid 12% growth in 2023, Plaid is now back on an IPO path at an $8B valuation, with the key question whether fraud, credit, and payments can transform the business from the leader on bank connections into a broader financial infrastructure platform with a more diversified revenue base, lower exposure to fintech volume cycles and faster multiproduct growth, where its data network builds a compounding advantage.

Plaid

Plaid At $546M ARR Growing 40% YoY