Private Markets, Angel and Secondary Investing, Sacra

Sacra

Bringing transparency to private markets so investors, founders, and employees can build on conviction.

Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>In 2023, Google, Yahoo and Apple announced they would begin requiring anyone sending email to their users to have DMARC enabled—or end up in spam—accelerating demand for Vailmail to 43% YoY, with Sacra estimating that Valimail will hit $30M in annual recurring revenue (ARR) by the end of 2024, with 65,000 customers for average revenue per customer (ARPC) of about $460.</li><li>As phishing continues to rise ($3B stolen in 2023, up 9% YoY), Valimail serves as a solution both as a deliverability tool for marketers sending outgoing mail (as a way to keep newsletters out of spam) and as a cybersecurity tool for incoming mail (preventing “CEO fraud” where attackers spoof your corporate domain).</li><li>The email authentication protocol DMARC gained attention in 2015 when Gmail, Yahoo Mail and AOL Mail started using it to prevent their domains from being spoofed—creating the opportunity for Valimail (2015) to launch a DMARC-as-a-service tool for any company regardless of IT capacity.</li></ul>

In 2023, Google, Yahoo and Apple announced they would begin requiring anyone sending email to their users to have DMARC enabled—or end up in spam—accelerating demand for Vailmail to 43% YoY, with Sacra estimating that Valimail will hit $30M in annual recurring revenue (ARR) by the end of 2024, with 65,000 customers for average revenue per customer (ARPC) of about $460.As phishing continues to rise ($3B stolen in 2023, up 9% YoY), Valimail serves as a solution both as a deliverability tool for marketers sending outgoing mail (as a way to keep newsletters out of spam) and as a cybersecurity tool for incoming mail (preventing “CEO fraud” where attackers spoof your corporate domain).The email authentication protocol DMARC gained attention in 2015 when Gmail, Yahoo Mail and AOL Mail started using it to prevent their domains from being spoofed—creating the opportunity for Valimail (2015) to launch a DMARC-as-a-service tool for any company regardless of IT capacity.

Valimail

Valimail At $30M ARR