Overseas Chinese Equities, Aequitas Research

Ming Lu

A veteran with 19-year experience in equity research.

Geographical coverage:
* Companies operating in China, but listed in Hong Kong and the U.S.
* Previously China A-share (listed in mainland China).

Equity sector coverage:
* Chinese App / Internet-based consumption in China, e.g., Alibaba, Tencent, etc.
* Previously covered education, transportation, telecom, power, bank, advertisement, hotel, etc.

Research methods:
* Generally bottom-up.
* Talk to related people on the ground.  Talk to readers and independent writers for analyzing a news portal.  Talk to parents and teachers for analyzing a tutoring school. 
* Visit stores and show photos as evidence in notes.
* Do technical analysis when finding a short-seller attacking an equity.

Languages:
* English
* Mandarin Chinese (Official language of China)
* Shanghainese (Language of Shanghai, the most developed city in China)
* Cantonese (Language of Hong Kong and Canton Province, one of the most developed provinces in China)

Overseas Chinese Equities

Smoore (6969 HK): Harsher E-Cigarette Law and Lower Growth Rate in 2H21

Smoore (6969 HK): Clients Formally Legal, See CALT-Like Advantage

Smoore (麦克韦尔) Pre-IPO: On-The-Ground Visit Revealed Five Risks in China Market

Smoore International Placement - Mixed Signals

Gravity Works As WeWork Doesn't; Now Plan B

IPOs and Placements coverage across Asia Pacific

Aequitas Research

We cover all listing across the Asia Pacific along with follow-up placements. As of Dec 2020, our team had covered 539 IPOs with a hit rate of 73.5% and 685 placements with a hit rate of 66.8%.

We combine fundamental bottom-up views with our proprietary quantitative framework to provide a holistic coverage across new listings and placements. Our coverage includes pre-IPO notes before the deal is launched, follow-up analysis once the deal is live and post-listing trading analysis as well.

Equity Bottom-Up

Smoore International Holdings / Equity Bottom-Up

<ul>
<li>The growth rate of the Chinese e-cigarette market bounced up to 73% in 2021 from 7% in 2020. </li>
<li>The global e-cigarette market increased by 23% in 2021, but Smoore is only good at vaping components.</li>
<li>We conclude that Smoore has an upside of 86% for year end 2022.</li>
</ul>


The growth rate of the Chinese e-cigarette market bounced up to 73% in 2021 from 7% in 2020. 
The global e-cigarette market increased by 23% in 2021, but Smoore is only good at vaping components.
We conclude that Smoore has an upside of 86% for year end 2022.


Smoore (6969 HK): Expanding Market Sizes, Both Domestic and Global