bearish

Unmasking ‘Fake Sales’: A Hidden Challenge In Indonesia’s E-Commerce Market

615 Views06 May 2025 13:01
SUMMARY
  • Indonesia’s online market category is highly dynamic and constantly evolving, with new brands, manufacturers, and sales platforms competing for dominance.
  • For brands, online growth heavily depends on online market data.
  • However, this reliance comes with risks, as brands often lack visibility into the true drivers of category sales numbers.
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