Aoyama Trading: The Future Is Omnichannel and Custom Suits
Aoyama Trading aims to boost profitability by focusing on omnichannel sales and custom-made suits, anticipating a shift in the market towards...
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Fewer but Better Suits from Aoyama and Its Competitors
Suit retailers were one of the worst affected sectors during the pandemic. But this was just an acceleration of a longer decline. Some firms will...
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The Suit Comes Off: Japan Suits Retail Market Collapses
The Japanese suits market was already in serious decline before the pandemic but since then the suits retailers have collapsed. Worse is to come.
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Aoyama Trading: 400 Redundancies but Aims for Relevance Through Digital and Co-Working
Japan's suit retailers are being hammered by a shrinking working population and more casual styles at work. They continue to try to fight back but...
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American Eagle Outfitters Exits Japan
Aoyama Trading (8219 JP) had previously confirmed its intention to cancel the franchise for American Eagle Outfitters (AEO US) early but had...
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