Private Markets, Angel and Secondary Investing, Sacra

Sacra

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Certainly. CartaX is a liquidity platform for companies that are on the path to go public.</li><li>So the ecosystem&#39;s coming, it&#39;s just a matter of time, but those are the three things to start where people can definitely make sure that they&#39;re in a position to win.</li><li>Because an employee can now have the company disseminating the information about why someone should trade on their stock versus an employee saying, wow, I really need to pay off some student debt.</li></ul>

Certainly. CartaX is a liquidity platform for companies that are on the path to go public.So the ecosystem&#39;s coming, it&#39;s just a matter of time, but those are the three things to start where people can definitely make sure that they&#39;re in a position to win.Because an employee can now have the company disseminating the information about why someone should trade on their stock versus an employee saying, wow, I really need to pay off some student debt.

James McGillicuddy, Head Of Strategy At Carta, On Building An issuer-centric Platform And Investing In Secondaries

<ul><li>The problem that CartaX is looking to solve is everything in between.</li><li>Most companies we think are going to start out with a quarterly cadence for their transactions, directly in line with their board meetings.</li><li>We&#39;ve spent the last eight years building infrastructure from the ground up and also signing on private companies and investors.</li></ul>

The problem that CartaX is looking to solve is everything in between.Most companies we think are going to start out with a quarterly cadence for their transactions, directly in line with their board meetings.We&#39;ve spent the last eight years building infrastructure from the ground up and also signing on private companies and investors.

Alessandro Chesser, Former VP Of Sales At Carta, On The Dynamics Of CartaX Auctions And Preparing For Liquidity

<ul><li>And we&#39;re excited to be a part of the cap table and build a relationship longterm.</li><li>We can help with the narrative, the story, the bottoms up view and what we do really well, given our experience and how we&#39;ve done that with past companies.</li><li>We&#39;re doing one actually right now where we are buying series A and series B shares from early shareholders that need liquidity and we have a long hold period that we&#39;re okay with.</li></ul>

And we&#39;re excited to be a part of the cap table and build a relationship longterm.We can help with the narrative, the story, the bottoms up view and what we do really well, given our experience and how we&#39;ve done that with past companies.We&#39;re doing one actually right now where we are buying series A and series B shares from early shareholders that need liquidity and we have a long hold period that we&#39;re okay with.

Arjun Sethi, co-founder Of Tribe Capital, On Investor Allocation Strategies And Democratizing Access To Capital

<ul><li>Yeah, I think so. The main reason people do it is because it&#39;s just one of the more accepted structures to drive liquidity outside of big events like M&amp;A or IPOs or other large exits of sorts.</li><li>And that&#39;s the same discussion now that I think is forcing a lot of founders to think, okay, how do I do this? And I think it will hit you at different points in your maturity level, but generally when we see people get there is like series C and beyond.</li><li>Yeah, for sure. Look, for us, it does start with talent. That&#39;s very much how we started thinking about this and what we hear from most of our customers.</li></ul>

Yeah, I think so. The main reason people do it is because it&#39;s just one of the more accepted structures to drive liquidity outside of big events like M&amp;A or IPOs or other large exits of sorts.And that&#39;s the same discussion now that I think is forcing a lot of founders to think, okay, how do I do this? And I think it will hit you at different points in your maturity level, but generally when we see people get there is like series C and beyond.Yeah, for sure. Look, for us, it does start with talent. That&#39;s very much how we started thinking about this and what we hear from most of our customers.

Charly Kevers, CFO At Carta, On Progressive Price Discovery And Investor Relations

<ul><li>The traditional IPO has never had so much competition.</li><li>In the long-term, technologically-enabled liquidity in the private markets could render the entire public market into an anachronism.</li><li>Spotify likely saved at least $90 million going public through direct listing in 2018.</li></ul>

The traditional IPO has never had so much competition.In the long-term, technologically-enabled liquidity in the private markets could render the entire public market into an anachronism.Spotify likely saved at least $90 million going public through direct listing in 2018.

The Privately-Traded Company: The $225 Billion Market For Pre-IPO Liquidity

United States

Marketplace and software suite for trading private company shares across brokers and investors

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James McGillicuddy, Head Of Strategy At Carta, On Building An issuer-centric Platform And Investing In Secondaries

Our fifth of 9 expert interviews with VCs, brokers, CFOs, and fund managers on the future of private market liquidity.

Sacra

Alessandro Chesser, Former VP Of Sales At Carta, On The Dynamics Of CartaX Auctions And Preparing For Liquidity

Our third of 9 expert interviews with VCs, brokers, CFOs, and fund managers on the future of private market liquidity.

Sacra

Arjun Sethi, co-founder Of Tribe Capital, On Investor Allocation Strategies And Democratizing Access To Capital

Our eighth of 9 expert interviews with VCs, brokers, CFOs, and fund managers on the future of private market liquidity.

Sacra

Charly Kevers, CFO At Carta, On Progressive Price Discovery And Investor Relations

Our fourth of 9 expert interviews with VCs, brokers, CFOs, and fund managers on the future of private market liquidity.

Sacra

The Privately-Traded Company: The $225 Billion Market For Pre-IPO Liquidity

Direct listings, SPACs, and crossover funds are all signs of a new corporate form emerging: the hybrid public-private company. Read our full report...

Sacra

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