Private Markets, Angel and Secondary Investing, Sacra

Sacra

Private Markets, Angel and Secondary Investing

Bringing transparency to private markets so investors, founders, and employees can build on conviction. Sacra delivers deeply researched insights on the private companies shaping tomorrow's markets. By surfacing the data, context, and operator perspective that are missing from private markets today, we help secondary buyers and sellers price equity accurately and unlock liquidity for the people building these businesses.

Private Capital Markets

<ul><li>Sacra estimates Snapdocs hit $102M in revenue in 2023, representing a -4% decline year-over-year.</li><li>Snapdocs generates revenue by providing a cloud-based platform that digitizes mortgage closings for over 130,000 real estate professionals.</li><li>Snapdocs reached a $1.5B valuation following its Series D round in May 2021, with participation from Tiger Global Management, Sequoia Capital, and F-Prime Capital.</li></ul>

Sacra estimates Snapdocs hit $102M in revenue in 2023, representing a -4% decline year-over-year.Snapdocs generates revenue by providing a cloud-based platform that digitizes mortgage closings for over 130,000 real estate professionals.Snapdocs reached a $1.5B valuation following its Series D round in May 2021, with participation from Tiger Global Management, Sequoia Capital, and F-Prime Capital.

<ul><li>Pilot hit about $43M ARR in 2022, up 30% from the year before.</li><li>Pilot announced crossing 1,000 customers in 2020, and was at roughly 1,700 at the end of 2022, with an average revenue per customer of around $25,000.</li><li>SMBs today spend about $60B per year on bookkeeping and accounting, meaning Pilot today has only 0.4% penetration into the market.</li></ul>

Pilot hit about $43M ARR in 2022, up 30% from the year before.Pilot announced crossing 1,000 customers in 2020, and was at roughly 1,700 at the end of 2022, with an average revenue per customer of around $25,000.SMBs today spend about $60B per year on bookkeeping and accounting, meaning Pilot today has only 0.4% penetration into the market.

<ul><li>Sacra estimates Calendly hit $270M in annual recurring revenue (ARR) at the end of 2023, up approximately 46% year-over-year from $185M ARR at the end of 2022.</li><li>Calendly reached a $3 billion valuation in January 2021 through a Series B funding round led by OpenView Venture Partners and ICONIQ Capital.</li><li>Calendly&#39;s viral invite-based acquisition loop, where recipients see the Calendly badge when booking, fueled user growth to 10M+ users and 53% U.S. market share by 2021.</li></ul>

Sacra estimates Calendly hit $270M in annual recurring revenue (ARR) at the end of 2023, up approximately 46% year-over-year from $185M ARR at the end of 2022.Calendly reached a $3 billion valuation in January 2021 through a Series B funding round led by OpenView Venture Partners and ICONIQ Capital.Calendly&#39;s viral invite-based acquisition loop, where recipients see the Calendly badge when booking, fueled user growth to 10M+ users and 53% U.S. market share by 2021.

<ul><li>Brex is directly integrated with Mastercard.</li><li>Going global shifts Brex’s competitive set to multinational banks like Citi and HSBC.</li><li>Our goal with having a global focus is to satisfy customer needs for one global limit for all of their employees around the world.</li></ul>

Brex is directly integrated with Mastercard.Going global shifts Brex’s competitive set to multinational banks like Citi and HSBC.Our goal with having a global focus is to satisfy customer needs for one global limit for all of their employees around the world.

Art Levy, Chief Business Officer At Brex, On The Strategy Of Brex Embedded

<ul><li>Sacra estimates that PandaDoc hit $100M in annual recurring revenue (ARR) in 2023, up 20% from $83M at the end of 2023, valued at $1B as of their 2021 Series C for a 25x multiple on their $40M ARR in 2021, with 56,000 customers for average revenue per customer (ARPC) of about $1.8K.</li><li>Founded in 2011 in Belarus, PandaDoc found product-market fit by undercutting DocuSign (NASDAQ: DOCU) on price, offering unlimited documents and e-signatures as part of a SaaS subscription versus DocuSign's $5 per e-signature model.</li><li>PandaDoc's business model leverages a freemium strategy to drive adoption.</li></ul>

Sacra estimates that PandaDoc hit $100M in annual recurring revenue (ARR) in 2023, up 20% from $83M at the end of 2023, valued at $1B as of their 2021 Series C for a 25x multiple on their $40M ARR in 2021, with 56,000 customers for average revenue per customer (ARPC) of about $1.8K.Founded in 2011 in Belarus, PandaDoc found product-market fit by undercutting DocuSign (NASDAQ: DOCU) on price, offering unlimited documents and e-signatures as part of a SaaS subscription versus DocuSign's $5 per e-signature model.PandaDoc's business model leverages a freemium strategy to drive adoption.

United States

Stripe, Inc. provides payment software services and solutions. The Company designs and produces software to process online credit and debit card payments. Stripe serves customers worldwide.

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Stripe (0170016D US)

Primer: Snapdocs - 07 Dec 2024

Software for automating mortgage closings across lenders, title companies, and notaries

Sacra

Primer: Pilot - 07 Dec 2024

Tech-enabled bookkeeping service with human-in-the-loop built on top of QuickBooks

Sacra

Primer: Calendly - 07 Dec 2024

Scheduling software for sales, recruiting, and success teams to book meetings via link

Sacra

Art Levy, Chief Business Officer At Brex, On The Strategy Of Brex Embedded

What is Brex Embedded, who are its customers, how do they (and their end customers use it), and why did you build it...

Sacra

Primer: PandaDoc - 01 Oct 2024

Document automation software for e-signatures, proposals, contracts, and sales workflows

Sacra

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