Tencent Music Entertainment Group is China's leading online music and audio entertainment platform, offering music streaming, online karaoke, and music-centric live streaming services through popular apps like QQ Music, Kugou Music, Kuwo Music, and WeSing. The company also provides long-form audio content and generates revenue from music subscriptions, advertising, and artist merchandise. It was formally established in July 2016 and is headquartered in Shenzhen, China.