Daily BriefsIndia

Daily Brief India: Meesho and more

In today’s briefing:

  • Meesho IPO | Seller Operations and Nuances | India Internet Dynamics


Meesho IPO | Seller Operations and Nuances | India Internet Dynamics

By Pranav Bhavsar

  • Profitable Arbitrage: Generates positive FCF by monetizing logistics spreads (Valmo) and ad-tech, effectively acting as a profitable toll booth for unorganized retail rather than a traditional commission-based marketplace.
  • The Moat: Monopolizes “India 2” (<INR 300 AOV) via low-cost logistics infrastructure, creating a defensive barrier against Amazon and Flipkart’s higher-cost premium models.
  • Downside Risk: Supply-side flywheel is fragile; high return rates driving seller churn could pose significant threats to long-term sustainability.

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