In today’s briefing:
- Daiso’s Record Sales, 6,000 Stores Dominates Seria and Can Do
Daiso’s Record Sales, 6,000 Stores Dominates Seria and Can Do
- Daiso is unlisted but dominates the listed competitors in the 100 Yen sector like Seria Co Ltd (2782 JP) and Can Do Co Ltd (2698 JP).
- Daiso posted its 15th consecutive year of record sales in FY2025 and store count reaching 6,000, driven by rapid expansion of its multi-banner format.
- This is alongside a growing proprietary IP business and fandom marketing that is beginning to feed directly into product development.
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